Privacy Policy

Effective Date: 21/10/2025

Last Updated: 21/10/2025

Serenity respects your privacy. This Privacy Policy explains how we collect, use, and protect the information you provide when you visit our website: www.serenitycare.org.uk

By using the Site, you agree to this policy. If you do not agree, please do not use the Site.

1. Information We Collect

When you visit our Site, we may collect the following types of information:

a) Information You Provide Voluntarily

Contact details (e.g., name, email address, phone number) submitted through forms such as:
- Contact Us
- Newsletter sign-ups
- Appointment or inquiry forms

b) Automatically Collected Information

IP address
Browser type
Device type
Pages visited and time spent on the Site
Cookies and similar tracking technologies (see Section 4)

2. How We Use This Information

We use your information to:

Respond to your inquiries or requests
Improve the Site and user experience
Analyze site usage to understand visitor behavior
Send updates or marketing communications (only if you have opted in)

3. How We Share Your Information

We do not sell your personal information. We may share data with:

Trusted third-party service providers who help us operate the Site (e.g., website hosting, analytics tools)
Law enforcement or regulators, if required by law

All service providers are obligated to handle your data securely and confidentially.

4. Cookies and Tracking

We use cookies and similar technologies to:

Analyse traffic and usage
Improve the functionality of the Site

You can adjust your browser settings to refuse cookies, though this may affect how some parts of the Site function.

5. Data Security

We take reasonable measures to protect your personal information, but no method of transmission over the Internet is 100% secure. Use the Site at your own risk.

6. Your Rights

Depending on your location, you may have rights to:

Access the personal information we hold about you
Request correction or deletion
Withdraw consent for communications

To exercise these rights, contact us at: jmills@serenitycare.org.uk

7. Third-Party Links

Our Site may contain links to other websites. We are not responsible for the privacy practices or content of third-party websites.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with the revised effective date.

9. Contact Us

If you have questions about this Privacy Policy or your personal information, please contact us:

Serenity Community Living

Unit 29

The George Centre

NG31 6LH

01476 247179